Good evening everyone!
I would like to start by apologizing for my long absence. I want to provide you with a status update on the development of FitMan. So lets not wait any longer.
The name change
Yes you read the title of the post right, I have decided to change the name of FitMan to MacroMate. Here are the reasons behind the change that I will break down in the post:
- Accelerating development time
- Appealing to a wider audience
Accelerating development time
FitMan was too large in scope for an indie developer. I wasn’t happy with the time it was taking me to develop FitMan. To deliver the product to you sooner I lowered the scope. I was unable to replicate the simplicity that I had with the “Food” page across the app.
The “Food” page gained a lot of attention online, so it only made sense to double down on that idea. Going forward MacroMate will track nutrition only. I felt this was a good compromise for the following reasons:
- Users will still get the same nutrition tracking that they fell in love with
- Lowering the complexity allows me to get the product in your hands sooner
Appealing to a wider audience
FitMan’s brand didn’t feel welcoming to people who are new to their health journey. One metric that helped me confirm this was the lack of a female audience. Now gone are the weight plates and aggressive marketing. In it’s place, simple food that feels approachable for everyone.
Conclusion
No, the project is not dead. I have never felt more confident in this project than I do now. It feels like something I can finally tackle and deliver to you.
I would like to thank everyone for their support on the project. Thank you for your patience. If you have lost interest, know that I will work hard to earn you back 🙂
Till next time